MKT 505 Week 6 Discussion Question – New

MKT 505 Week 6 Discussion Question – Strayer New

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Week 6 DQ:
Week six: Brand and product decisions; pricing decisions
1. At times, a company can sell a product without having to adapt it, such as water. Provide an example of a product that must be adapted to be sold in a nation other than the one where it is currently sold, and explain how the product would need to be adapted.
2. Provide an example to explain this concept: Think global, but act local.
3. Name a generic branded product to which you are loyal. Briefly explain why you have chosen to purchase the generic brand over the national brand.